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Janine Montgomery

I'm Janine

Founder and Creative Director at Nguni Creative. Welcome to our creative studio where we create enduring value and give form to your vision.

About Nguni Creative

Nguni Creative is a company driven by passion. We serve ambitious brands who seek to make an everlasting impact. Nguni Creative is here to give form to your vision through brand identity, design, and strategy.

In my shoes.

I’ve been on different journeys in my life and I have learned great things from each one. My past experiences have led me to where I am today and I am grateful to be in a position to do what I love. I studied Web Design, Graphic Design, Digital Marketing, Teaching (yes I apply this skill still in what I do at Nguni Creative today). Studying through different institutions has taught me a lot but a wise man named Yukitaka Yamaguchi once said “If you love what you do, you will teach yourself. If you do not love what you do, others will teach you”. Most of what I know today has grown from a passion to develop my craft. So when I can learn something new I grab it by the horns and learn. I see myself as a student for LIFE.

I hold a Certified Brand Specialist qualification from Level C. This in itself was an experience I will never forget. I met other creatives from around the world and it opened my eyes to new ways of doing what I do. One of the best courses I did was the Brand Master class with Level C, the legendary Marty Neumeier & Andy Star. I learnt to own the five key disciplines of DIFFERENTIATION, COLLABORATION, INNOVATION, VALIDATION, and CULTIVATION. I get my inspiration from other GREAT entrepreneurs, my family, and other creatives. At my core, I want to create something of enduring value whenever I can. Something that wasn’t there before. Something with meaning and purpose.

Heritage.

Why the name Nguni Creative? The Nguni Cow is unmistakably African and tells a story of strength. Like rainstorms and sunsets, Ngunis are so much a part of our South African landscape. There is something about a story or the history of something that gives it more meaning than money can buy. Nguni Creative wants to offer novel experiences and leave you with a souvenir that you would want to keep forever.

The change.

Our country is beautiful in so many ways and offers so much to everyone in it. However, it does not only tell a story of beauty but with our history of high unemployment rates comes the reality of poverty. The United Nations Sustainable Development Goals (UNDP) has set the ambitious target of ending extreme poverty in all its forms by 2030. I believe that if we all do our part, no matter how small, we can help achieve this goal.

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